Author Archives: rexhumphries

Why You?

Take 60 seconds and answer this question. Why you? STOP reading this article….seriously…take 60 seconds and try to answer this question, then start reading below. You actually answer this question daily whether you realize it or not. What did you … Continue reading

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Coherent Personal Brands

Your personal brand(s) should be logical, consistent, and clear to both you and those around you. It’s not enough to decide what your brands will be. These brands should fit who you are, be obvious, and not waver day-to-day. No … Continue reading

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Missing a Personal Brand?

Actually, you have a brand, if not multiple brands. The question is are you proactively shaping what your brands are? Many people are surprised to learn that they actually have personal brands. In today’s hyper-medium over marketed world, it’s easy … Continue reading

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5 Steps to Putting Your Personal Brand to Work

One of the benefits of a personal brand is it works for you. The level of benefit is directly proportional to how developed your personal brand is. The assumption here is that you have already defined your personal brand(s), and … Continue reading

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You Have Control Over Your Brand

Ask anyone in America if they believe that they have control of their personal brand. Most people will answer that they do. Now push a little further and ask these same people to define for you what their brand actually … Continue reading

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